Research and Insights from Texas McCombs
Brilliant Ideas Still Need to Be Sold
How to shape opinion, inspire action, and achieve results. By Erin Geisler History is replete with examples of brilliant ideas that…
Professor Sheds Light on the Ethical Failings of the Human Brain
Why do ‘good people’ do bad things? Robert Prentice explains that when it comes to acting ethically, your ego is…