By sharing advice about college and career, Tanmya Tripathi, a management information systems junior, has gathered over 130,000 followers on TikTok and 8,000 on Instagram. Her growth under @yourstudentsupporter has allowed her to monetize her content through brand deals. “I fully started my social media having zero intention of monetization,” she told The Daily Texan. […]
Poets & Quants has named Cura, the project of Texas McCombs senior Aakriti Kamal, one of the 29 Most Disruptive Business School Startups of 2024. Cura is AI-enabled software designed to support family caregivers of people with mental illness by providing personalized treatment and enabling effortless care management. Kamal, a double major in business analytics […]
During the Spring 2025 faculty meeting, the McCombs School Business recognized the teaching and research achievements of its faculty members. “Their scholarly distinction and teaching excellence continue to elevate McCombs’ standing among the world’s premier business schools,” Dean Lillian Mills said. She also thanked the Faculty Award Committee members. “Your leadership, commitment to discovery, and […]
Gizem Yalcin Williams, an assistant professor of marketing, is one of more than a dozen leading researchers whose work was used to create “The Science-Based Playbook of AI Best Practices.” The main authors are Thomas McKinlay, Stefano Puntoni, and Serkan Saka. The book is a practical guide to AI marketing strategies based on the collective […]
McCombs accounting students mark a milestone in preparing income tax returns in service to the community By Ben Wright “This is something that I’ve been praying for.” That’s what a client tearfully said to Matthew Amaya, an accounting major at Texas McCombs, when he helped prepare her income taxes and gave her the good news: […]