Broniarczyk, Susan M.

I Share, Therefore I Know
Sharing articles on social media, even when we haven’t read them, can lead us to believe we are experts on…

9 Research-Based Revelations About Multitasking
Think you’re great at completing multiple tasks at the same time? A new study shows why you’re probably wrong. Based on…

Why Your Close Friends Don’t Buy You What You Want
Registries help make gift-giving easier, but research from McCombs explains why you still might not get what you asked for…